Why We’re Hiding Our Relationships Online?
There was a time when falling in love came with a full digital announcement. A soft smile on Instagram. A boomerang cheers. A caption with just enough ambiguity to get people talking.
And then, things changed.
We stopped posting their faces. We started posting wine glasses across from us, playlists that felt suspiciously romantic, and blurry silhouettes with zero context. And just like that, the soft launch was born.
But soft launching isn’t about hiding. It’s not about being sneaky.
It’s about creating space to figure out what something really is—without the pressure of an audience.
Because here’s the truth: the moment you post them, they (your followers, your exes, your friends, and the bored girl from high school) start watching. They start assuming. And suddenly, what was intimate starts to feel like content.
We’ve been taught to perform our relationships.
Make it aesthetic. Make it couple-goals. Show them what love looks like—even when we’re not sure we’re feeling it.
And when it ends? It’s not just heartbreak. It’s commentary. It’s screenshots. It’s that awkward period of deleting photos like you’re erasing evidence.
We’re exhausted.
We’ve learned that real connection doesn’t need a front-row audience. That protecting your peace isn’t secrecy—it’s self-respect.
Some of us are still healing from relationships that were beautiful online but bruising behind the scenes. Others are just learning that not everything needs to be shared to be real. And maybe, just maybe, a soft launch is our way of reclaiming that space. Keeping something for ourselves. Letting love breathe without the weight of perception.
Because if you’re still building something fragile, the last thing it needs is the pressure of public opinion.
So yes, we’re soft launching.
Not because we’re unsure—
but because this time, we’re doing it differently.
Quieter. Slower. Smarter.
And that blurry hand in the corner of the frame?
It means more than a perfectly posed couple photo ever could.
✨ Want to explore how your love patterns reflect your healing journey?
Book a 1:1 session with me through MyLovetail💜 and let’s talk about the kind of love that doesn’t need to be performed—just felt.